Welcome to the Memphis Tour
Explore the heart of Memphis on this self-guided driving tour through music history. Visit the iconic Sun Studio, where legends like Elvis and Johnny Cash recorded, cruise down Beale Street for blues and soul, and stop by the Stax Museum to learn about the origins of American soul music. Visit Aretha Franklin’s birthplace and journey to Graceland to see Elvis’s famous home. Each stop is packed with music history, making Memphis the perfect destination for any fan of American music.
About the Tour
Your Memphis adventure begins at The Pyramid, now home to Bass Pro Shops. From its towering structure, you’ll learn about its significance in the city’s skyline and its transformation into a modern-day marvel. As you leave, the spirit of Memphis music awaits.
Cruise down iconic Beale Street, where the blues was born. Listen to stories of the street’s vibrant history, from legendary musicians who played here to its role in shaping the city’s identity. Driving past the clubs and bars that keep the music alive today, you’ll also discover local hot spots for food and nightlife.
Next, head to Sun Studio, the legendary birthplace of rock ‘n’ roll. This studio launched the careers of Elvis Presley, Johnny Cash, and many more. The tour takes you behind the scenes to see where music history was made and explores how these recording sessions changed music forever.
Your journey then takes a serene turn as you arrive at Elmwood Cemetery, one of the South’s most historic burial grounds. Wander through the stories of Memphis’ past as you drive among beautiful tombstones and ancient trees. You’ll uncover tales of Civil War soldiers, blues icons, and the deep history of this final resting place.
Afterward, the rhythm reappears at the Stax Museum of American Soul Music. Stax was home to Otis Redding, Booker T. & the MG’s, and many others. This stop dives deep into the birth of soul music and its influence on American culture. Hear about the groundbreaking music produced here and how it shaped the nation’s sound.
Next, visit Aretha Franklin’s birthplace, a modest home that shaped one of the greatest voices in music history. Learn about her early life in Memphis and the gospel roots that influenced her career.
From there, head to Royal Studios, a historic recording studio still producing hits today. This stop celebrates the magic created within its walls, including hits by Al Green and other soul legends.
Finally, your tour concludes at the world-famous Graceland. Learn about Elvis Presley’s incredible legacy, rise to fame, and what made Graceland such a symbol of his life. This stop gives you a peek into the King of Rock ‘n’ Roll’s personal life and his profound impact on music and pop culture.
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Where To Start?
We Recommend Starting From: 1 Bass Pro Dr
How Does It Work?
- Once you book a tour, you’ll get a text/email with instructions.
- Download the app (while in good wifi/signal) and use your unique password to access your tours. If there are multiple versions or entrances for your tour, be sure to download all audio guides.
- To begin touring, go to the starting point and launch the app.
- The audio starts automatically once you reach the starting point. Stick to the tour route and speed limit for the best experience.
- Please note that no one will meet you at the starting point.
Preview The Tour
Inclusions and Exclusions
App on your phone: A link to download the Action Tour Guide App and Password for your tours. Easy to use: Stories play automatically by GPS. Hands-free. Get HELP all day: Call, Chat, or Email. Flexible schedule: Use any day, any time. Valid for multiple visits up to 1 year after purchase. Interactive audio stories: Experience local history and culture through clear, concise narratives from experienced narrators. At your own pace: No group. Take breaks for photos, snacks, hikes. Go at your own pace. Offline use: No cell signal or wifi required. Offline GPS Map & route. Stop-to-stop direction. Don’t miss a thing: Full itinerary, travel tips, professionally narrated videos, text, and hidden gems. 
Transportation, parking fees, food, and drinks. Entry tickets or reservations to any attractions along the route. Car Rental: Please arrange a rental car at the closest airport or train station.
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